Marketing Executive - Board Game Industry

PT Nirwana Ritel Indonesia is looking for a dynamic Marketing Executive to join our team and help shape the future of the board game market in Indonesia. In this role, you will be responsible for developing and implementing marketing strategies that drive brand awareness, engagement, and sales for our board game products. Jakarta Barat is the perfect location to be at the heart of Indonesia's gaming scene, with a vibrant community of board game enthusiasts.

As a Marketing Executive at PT Nirwana Ritel Indonesia, you will work closely with our sales team, designers, and distributors to create compelling marketing campaigns. You will leverage your knowledge of the board game industry to identify trends, target audiences, and develop innovative marketing solutions. This role offers a unique opportunity to combine your passion for gaming with strategic marketing expertise to drive brand awareness and growth.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to drive brand awareness, engagement, and sales for board game products.
• Conduct market research to identify trends, target audiences, and opportunities for growth.
• Create and manage marketing campaigns across various channels, including social media, email, and digital advertising.
• Collaborate with the sales team to develop and execute promotional activities, such as trade shows, events, and partnerships.
• Monitor and analyze marketing performance using tools like Google Analytics and social media insights.
• Stay up-to-date with industry trends, competitors, and emerging technologies to inform marketing strategies.
• Manage the brand's online presence, including website content, SEO, and social media engagement.
• Work with designers and distributors to develop and launch new board game products.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 3 years of experience in marketing, preferably in the board game or gaming industry.
• Proven track record of developing and executing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, and Hootsuite.
• Excellent communication and interpersonal skills, with the ability to work collaboratively with cross-functional teams.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Passionate about board games and the gaming industry.
• Fluency in English, both written and spoken.

🛠️ Keahlian

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